FLORAL DAZE

Summer Floral Print Concept
Distorted, hyper-feminine florals in bright, saturated tones are paired with bold stripes and sheer spot mesh to create a playful clash of texture and pattern. The design draws inspiration from 1950s vintage resort wear, evoking a modern Gidget Goes Hawaiian spirit—sun-drenched, carefree, and a little kitsch.

Oversized rayon shirts offer relaxed layering over cotton sateen bustiers and high-waisted shorts, while breezy shirt dresses mingle effortlessly with softly structured pieces in rayon challis and jersey. It’s nostalgic, yet forward—designed for days spent chasing waves, dancing barefoot, and dreaming in color.

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Madchen in Uniform

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Love in a Cold Climate